Sportability.com has a three-month global Alexa traffic rank of 224,659. Compared with the overall internet population, the site's users are disproportionately high-income, and they tend to be moderately educated women between the ages of 25 and 35. Search engines refer roughly 5% of visits to the site. Sportability.com has a relatively good traffic rank in the cities of Bakersfield (#648) and Dallas-Fort Worth (#12,098). The site has a bounce rate of about 11% (i.e., 11% of visits consist of only one pageview).