There are 161,912 sites with a better three-month global Alexa traffic rank than Shuttertalk.com. Relative to the overall population of internet users, the site appeals more to college graduates; its visitors also tend to consist of childless women aged 25–35 and 45–55 who have incomes between $30,000 and $100,000 and browse from home. Visitors to the site view an average of 4.7 unique pages per day. Search engines refer approximately 15% of visits to Shuttertalk. The site has been online for more than six years.