Liberianobserver.com's three-month global Alexa traffic rank is 238,885. Compared with internet averages, the site appeals more to users who have incomes between $60,000 and $100,000; its audience also tends to consist of childless men aged 25–35 and 45–55 who have postgraduate educations and browse from work. About 16% of visits to the site are referred by search engines, and visitors to the site spend approximately 62 seconds on each pageview and a total of two minutes on the site during each visit. Liberianobserver.com has been online for more than six years.