Ekrana.info is ranked #579,631 in the world according to the three-month Alexa traffic rankings. We estimate that 85% of the site's visitors are in Bulgaria, where it has attained a traffic rank of 1,432. The fraction of visits to the site referred by search engines is roughly 50%. Ekrana.info appeals to users whose demographics are not significantly different from those of all internet users. It has a relatively good traffic rank in the cities of Dobric (#368), Burgas (#954), and Sofia (#992).